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Tuesday, June 8, 2021

Preparing an Effective Oral Presentation

~A. C.“Buddy” Krizan at. al. (2008)







THE foundation for a successful oral presentation is preparation. Speakers who do not prepare are telling the audience members they are unworthy of the speaker’s best effort. Thorough  preparation builds a speaker’s confidence and assures the audience of an interesting and informative presentation.

How much time does it take to prepare for a presentation? Although some speakers say they spend an hour preparing for each minute of oral presentation, no one formula works in every situation.  The audience and the speaker’s familiarity with the topic will influence preparation time. The steps in planning an oral presentation are described in the following sections.

Tuesday, May 25, 2021

Disaggregation

by Peyton Paxson (2010)




FOR decades, many Americans had only three choices on television. The three television networks—CBS, NBC, and ABC—attempted to attract as broad an audience as possible. The spread of cable, and later, satellite, television changed that, and broadcasting gave way to narrowcasting to smaller, more select audiences through a hundred channels or more. The total audience continues to grow as the nation’s population increases, but that total audience divides itself among an increasing number of television channels. We have an increasing number of media choices, and the media are targeting increasingly smaller niches, or segments of the market.

Thursday, May 13, 2021

Delivering an Effective Oral Presentation

~A. C.“Buddy” Krizan at. al. (2008)





ALL the material you studied earlier in this chapter applies to the delivery of an oral presentation. You will want to use your voice effectively and project a strong presence. You will want to vary your  pitch, volume, and speed for emphasis while speaking. Enunciate sounds clearly and pronounce words correctly. Your poise and bearing should convey confidence, enthusiasm, sincerity, and  friendliness. Establish appropriate eye contact with your audience, and use natural gestures. Dress appropriately for the audience and the situation. You have prepared your oral presentation, and now you are ready to deliver it. Here are keys to guide you in successfully delivering your oral presentation.

Tuesday, April 27, 2021

Types of Oral Presentations

A. C.“Buddy” Krizan at. al. (2008)




BUSINESS professionals often find it necessary to make oral presentations. The purpose of most oral presentations will be either (a) to inform the audience of certain facts or (b) to persuade or  motivate the audience to accept a point of view or take a certain action. Occasionally, you may be asked to deliver a presentation designed solely to entertain. Regardless of the purpose of a  presentation, your career and your organization will benefit when you prepare and deliver it effectively.

Monday, April 5, 2021

Menentukan Informan/Responden/Sampel

M. Aswan Zanynu
Peminat Isu Komunikasi


SAMPEL adalah subyek/obyek yang menjadi sumber peneliti dalam memperoleh data. Saya menyebutkan subyek jika ia adalah orang. Tapi kalau berupa dokumen seperti berita, program acara, atau iklan, kita dapat menyebutnya obyek. Penelitian jenis kualitatif umumnya tidak menggunakan istilah sampel. Tetapi "informan" untuk menjadi pembeda. Berikut ini beberapa teknik penarikan sampel atau penentuan informan yang dikemukakan oleh W. Lawrence Neuman (2007). Teknik penerikan sampel atau penentuan informan dikelompokkan ke dalam dua kategori besar: Kualitatif dan Kuantitatif. (Berikut link yang dapat membantu Anda membedakan jenis penelitian Kualitatif dan Kuantitatif).

Tuesday, March 2, 2021

Tipografi

M. Aswan Zanynu
Peminat Isu Komunikasi


DALAM layout, khususnya untuk koran/majalah, menurut Surianto Rustan (2008) tipografi terkait dengan: (1) pilihan jenis huruf, (2) ukuran huruf, (3) jarak huruf, (4) jarak kata, (5) leading, dan (6) lebar paragraf. Hal ini yang harus dipertimbangkan sebelum menata materi (teks maupun gambar) untuk sebuah publikasi. Berikut ini paparan ringkas terkait dengan enam item tipografi tersebut.

Friday, February 26, 2021

Teori Pelanggaran Harapan: Asumsi dasar

M. Aswan Zanynu
Peminat Isu Komunikasi


SETIAP perilaku komunikasi melibatkan harapan. Seorang berbicara pada orang lain mengharapkan tanggapan tertentu dari orang tersebut. Program acara tertentu dibuat oleh tv atau radio karena mengharapkan tanggapan tertentu dari audiens mereka. Kampanye, debat, atau apa saja yang dengan sengaja dikomunikasikan, melibatkan harapan-harapan dari mereka yang terlibat. Tidak jarang harapan yang jadi acuan mereka yang berkomunikasi tidak terwujud. Hadirnya harapan dalam peristiwa komunikasi dapat dijelaskan dengan teori Pelanggaran Harapan.